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Types of keywords in digital marketing

Types of keywords in digital marketing


Keyword:  The keyword is a word that is used to search our queries. the keyword is the Hart of digital marketing. without a keyword, we cannot do anything in digital marketing.

Types of  keywords

 Useful to optimize your web pages.these are  divided into 9 types :
  1. Short-tail keyword: the short tail very huge amount of search volume and high competition but the strength is very high.                                                      Ex: SGRdigital, trainers.
  2. Long-tail keyword: the keyword which contains 3or more keywords it is called Long-tail keyword.                                                                                  Ex: SGR digital marketing services, top digital marketing services in Hyderabad.
  3. Short-term fresh keywords: the keywords which are used to latest updates like movies, news for short term.                                                                      Ex: Sye Raa movies, Bus , costrike ,co-vid19
  4. Long-term keyword: the long term keyword is  relevant   all-time                       Ex: Best coffice shop in Hyderabad
  5. Product defining Keywords: the keyword belongs to a specific product name. Ex: Milk dairy, bata shoe  
  6. Customer defining keywords: the keyword which is based on customer categories is known as customer defining keyword.                                           Ex: Dress for children's, ladies, gentes
  7. Geo-Targeting keywords: in this targeting specific location of the business     Ex: Digital marketing services in Hyderabad
  8. LSI keyword (Latent semantic indexing ) list of surrounding places like temples, hotels, hospitals, etc.
  9. Intent targeting keywords:                                                                                  1.Informational                       2. Commercial               3. Transactional
this is the different types of keywords to Known more visit this blog 


 



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